Once Sears has committed to improving the American life, partners will step forward to help them accomplish their goals. By the midterm, Sears is already synonymous with energy, and power because of the solar initiative. They are again known for their commitment to quality through partnerships with best quality brands.
In the midterm, Sears will want to identify and promote individual benefit initiatives powered by their store’s leaders as well as one or two bold, long-term initiatives to commit to company-wide.
Imagine a new online Rosenwald school where teens can complete their high school diplomas online, and intern in retail or product development, powered by Sears.